Opening the big world of small waters fishing.

Tackle & Techniques – multi-rigs

Tackle & Techniques – multi-rigs

Jan 30, 2015

A challenge to find new ways to present the Nories Spoon Tail Shad opened doors to new rigging options and multi-rigs

Techniques – Blades for walleye & bass

Techniques – Blades for walleye & bass

Sep 30, 2014

Smallmouth bass aren’t the only fish of the Great Lakes that are easily lured to a flashing blade bait. Walleye love ‘em, too!

Small Waters Strategies – Crawfish crankbaits

Small Waters Strategies – Crawfish crankbaits

Sep 10, 2014

Bass love crawfish like seafood fans love lobster! And why not? It’s “all in the family!” The hundreds of species of crawfish found in ponds, lakes, rivers and streams across the country are relatives to the sweetest meat in the sea!

Techniques – Topwater

Techniques – Topwater

Sep 10, 2014

“A feather is lightning fast in how it opens and closes,” notes Zell. With the slightest turn of the reel handle or movement of the water, the feather breathes and pulses!

New Product – Nories Flip Dom

New Product – Nories Flip Dom

Jun 30, 2014

The three-inch heavy plastic body of the Nories Flip Dom resembles what a hungry bass wants it to!

New Products – Nories Chibi Ebigaeru

New Products – Nories Chibi Ebigaeru

Jun 29, 2014

Nories has a knack for delivering fascinating hybrid baits. The Chibi Ebigaer is a new, improved and slightly smaller 2.7-inch, 3/8-ounce (68mm, 11 grams) version of the original Nories Ebigaeru.